Mercedes-Benz India further contributes to ‘Skill India’ initiative; expands its popular Mechatronics program in North India by signing MoU with NIET and KIET
  • India’s largest luxury car manufacturer Mercedes-Benz, continues its contribution to the ‘Skill India’ initiative of Government, to develop highly skilled manpower for the automotive industry
  • The MOU was signed between Mercedes-Benz India- Noida Institute of Engineering & Technology, Noida and Krishna Institute of Engineering & Technology, Ghaziabad in the presence of Santosh Iyer, Vice President-Customer Services, Retail Training & Corporate Affairs, Mercedes-Benz India
  • The ADAM Course will fulfill the requirement for superlative service in the automotive sector | The Mechatronics training center at Mercedes- Benz India produces skilled technicians and provides the industry with the much needed support of highly trained personnel
  • These courses have been conducted since 2006 in various government institutions in Pune, Aurangabad, Delhi and Thiruvananthapuram |Trained a total of 500+ students through the Mechatronics course across these locations
  • This year alone, Mercedes-Benz India has absorbed all the 80 students enrolled for this course at various Mercedes-Benz dealerships
New Delhi: Mercedes-Benz India, the country’s largest luxury automobile brand today, reinforced its commitment towards Government’s ‘Skill India’ initiative by signing a MoU (Memorandum of Understanding) with Noida Institute of Engineering & Technology and Krishna Institute of Engineering & Technology in Delhi. This is the first-ever tie-up of Mercedes-Benz India with any private institute in the country, and underlines the need to create new avenues towards developing key competencies among students, which is vital to adapt to the fast changing industrial requirements of the country today. Present on the occasion were Mr. Santosh Iyer, Vice President- Customer Services, Retail Training & Corporate Affairs, Mercedes- Benz India, Dr. O. P. Agarwal, Managing Director, NIET and Mr. Raman Batra, Executive Vice President, NIET.
Mr. Santosh Iyer, Vice President-Customer Services, Retail Training & Corporate Affairs, Mercedes-Benz India said, “ADAM Course is Mercedes-Benz India’s unwavering commitment to contribute back to the society and we are extremely glad to have contributed to the Government’s ‘Skill India’ initiative. It is a one of its kind initiative in the industry and we are excited to expand it to private institutes in 2018. With the increasing use of technology in our sophisticated products, it is incumbent on us to upskill the current manpower with requisite engineering and technical know-how and to make them future ready. ADAM course is our successful initiative which has been consistently building these competencies and skills and positively benefits the young minds and the society at large. We are highly encouraged with the success of ADAM course and will be adding more institutes in our fold in order to pursue our efforts towards upskilling our youth and make them highly employable.”
Speaking at the occasion, Dr. O. P. Agarwal, Managing Director, NIET commented, “Collaborations with a global icon like Mercedes-Benz augurs well with the plan we have for our future generation. Such programs ensure that our students receive quality education along with world-class training and understanding of cutting-edge technology as per the current industry norms. We are preparing our students to be industry ready and we are privileged to partner with Mercedes-Benz. This will certainly help enhance skill sets of students and provide quality human resources. It is a win-win situation for all.”Dr. Manoj Goel, Director, KIET, said, “ADAM training course will highly benefit our students as this is a significantly advance course aligned with the latest technological advancement in the domain of automotive engineering. The course is specifically designed for students of Mechanical, Electrical, Electronics and Instrumentation field and aimed at upskilling the students for a lucrative career in the automotive sector. The training course is not only limited to students of KIET institute but also for students of other institutes. We are proud to collaborate with a global icon like Mercedes-Benz for this prestigious ADAM course and we appreciate Mercedes-Benz’s contribution to ‘Skill India’ initiative. We are confident this
collaboration will be immensely beneficial for creating successful career for youngsters in this region”
The Advanced Diploma in Automotive Mechatronics (ADAM) program is a Corporate Social Responsibility initiative by Mercedes-Benz India, which was propagated among students with the help of educational institutions. The Mechatronics training school at Mercedes-Benz India was started in the year 2006 with the aim of providing trained service personnel and engineers. To address this requirement, the parent company Daimler AG, Germany along with Mercedes-Benz India and the Mercedes-Benz India dealership network joined hands to start the program and train students to address the requirements of Mercedes-Benz technology and innovation. Only 20 students qualify to take the course per batch. Since its inception, over 500 students have successfully completed the program and have been placed within the Mercedes-Benz India dealership network. The Mechatronics program also provides support to Mercedes-Benz India’s state-of-the- art facility at Chakan, Pune.
Noida Institute of Engineering & Technology (NIET):
NIET has been accredited by NBA (CSE, ECE, ME & B.Pharm for 2017-20) and NAAC (A grade, 3.23), Being ranked 99th by National Institutional Ranking Framework, MHRD, Govt. of India in 2016; and is one of the India's elite Engineering & Management Institutes.NIET is developing as a Centre of Excellence, imparting technical education and generating competent professionals with a high degree of credibility, integrity and ethical standards. The Institute has also made tie-ups with many MNCs to enhance student employability by manifold. NIET has also established 21 Innovation labs to facilitate education and outreach the study of engineering within a broader technological and interdisciplinary context. It also provides Japanese & German Language training to students for bridging the need of human resource in European & East Asian countries. NIET has also set up a Technology Business Incubator (approved by DC-MSME, Ministry of MSME, Govt. of India and Startup India) to nurture Technology Entrepreneurship Development for commercial exploitation of technologies developed by the entrepreneurs.
Krishna Institute of Engineering & Technology:
KIET Group of Institutions (KIET) is a private engineering institute affiliated to Dr. A.P.J. Abdul Kalam Technical University, situated in the Ghaziabad in the National Capital Region of India. The institute is ISO certified, NBA accredited, NAAC – Grade ‘A’ endorsed and also placed in Rank Band (151-200) for Engineering discipline in NIRF- India Ranking 2018. It consists of 10 academic departments with a focus on education in engineering, sciences, pharmacy and management. This college is known mainly for outstanding results in overall academic performance in all AKTU colleges because of its overall development of students. The ADAM course will be offered under the Center for Continuing Education (CCE) of the college. The initial plan entails commencement of the course with a single batch of 20 students and the selection of candidates will be strictly as per merit via an Entrance Test conducted by the college under the supervision of Mercedes-Benz India. Engineering Degree/Diploma holders are eligible to appear for the entrance test. Certificates for the successful students shall be jointly issued by the authorities of the college and the company.
Mercedes-Benz India with the Mechatronics program, creates a firm knowledge base for aspiring
engineers and technicians in the society. It is a part of the core process to be inducted into the world of superior technology, innovation and passion. The process that Mercedes-Benz India has put in place will benefit not only the growing demand of the workforce for the company’s growth trajectory but also address the need of the industry as a whole. This Public-Private Partnership (PPP) Program is unique in nature due to the active participation and involvement of Mercedes-Benz in the planning of syllabus, supply of training cars, deputation of expatriate trainers and supply of tools & equipment for the students. It is a high quality program that Mercedes-Benz India has successfully sustained since 2006.