Bangalore - Mercedes-Benz India Ltd. (MBIL) and Mercedes-Benz Research &
Development India (MBRDI) jointly showcased at the CeBIT Bangalore the latest products within the Mercedes-Benz passenger car range available in India and presented examples of their captive research, development and IT-engineering activities in India.
With the growing importance of IT in product development, infotainment- and connectivity applications, CeBIT offers a unique forum to exhibit how much IT has become the backbone of automobile engineering today – and its ever growing importance in the future.
‘IT is everywhere’ has been a philosophy within the company for quite some time, acknowledging that without the support of state-of-the-art IT solutions, important activities such as product development, order processing, production,
simulation, testing, aftersales-service, billing and payment cannot be done
“Our customers expect not only appealing design, outstanding quality and superbperformance from a Mercedes-Benz vehicle, they also like to stay connected,entertained and informed when using their vehicles”, explained Eberhard Kern, CEO of Mercedes-Benz India. “We offer our customers an ideal in-car infotainment system and the new C-Class sets benchmark in terms of integrating next generation telematics and IT systems. We are constantly implementing the the latest technologies available, up to the stage where we are a front-runner in the development of semi-autonomous and autonomous driving.”