Rajkot – Focused on the year of offensive, Mercedes-Benz India today announced the launch of its state-of-the-art facility “Benchmark Cars Rajkot” in the burgeoning market of Rajkot. Located on Gondal Road, the plush residential area of the city, the new facility is spread over an area of 21,000 sq. ft., carrying an investment of INR 70 Million. The new facility was inaugurated by Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India and Mr. Sanjay Thakker, Chairman and Managing Director, Benchmark Cars Rajkot.
Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India stated “Rajkot is a city on the move with immense potential to grow and it has an upwardly mobile customer base that is developing the market for luxury cars. The demand for Mercedes-Benz cars in Gujarat, Rajkot and surrounding markets in specific, has been encouraging. It was important for Mercedes-Benz to start operations in this market and present the fascination of the Three Pointed Star to our potential customers and enthusiasts in Rajkot. This is the fourth dealership that has been set up by our partner Benchmark Cars in Gujarat and the sixth one in the country, and we see our partnership growing stronger. With top-class infrastructure in place, we are sure that Benchmark Cars Rajkot will be able to tap the potential of this emerging market.”